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		<title>Audience Ops Podcast</title>
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		<description>Case studies in content marketing for software and service businesses. The Audience Ops team interviews marketers and founders who&#039;ve built incredible businesses using content marketing and blogging as their primary lead generation tool. Get behind-the-scenes tactics and growth ideas.</description>
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		<copyright>© 2022 Audience Ops</copyright>
		<itunes:subtitle>Case studies in content marketing for growing software businesses.</itunes:subtitle>
		<itunes:author>Audience Ops</itunes:author>
		<itunes:summary>Case studies in content marketing for software and service businesses. The Audience Ops team interviews marketers and founders who&#039;ve built incredible businesses using content marketing and blogging as their primary lead generation tool. Get behind-the-scenes tactics and growth ideas.</itunes:summary>
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		<googleplay:author><![CDATA[Audience Ops]]></googleplay:author>
			<googleplay:email>sara@audienceops.com</googleplay:email>			<googleplay:description>Case studies in content marketing for software and service businesses. The Audience Ops team interviews marketers and founders who&#039;ve built incredible businesses using content marketing and blogging as their primary lead generation tool. Get behind-the-scenes tactics and growth ideas.</googleplay:description>
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<item>
	<title>How Timing Founder Saves Time by Outsourcing Content Creation</title>
	<link>https://audienceops.com/how-timing-founder-saves-time-by-outsourcing-content-creation/</link>
	<pubDate>Thu, 09 Jan 2020 12:00:00 +0000</pubDate>
	<dc:creator><![CDATA[Audience Ops]]></dc:creator>
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	<description><![CDATA[Podcast interview with Daniel Alm from Timing talking about how they use content marketing to grow their customer-base.]]></description>
	<itunes:subtitle><![CDATA[Podcast interview with Daniel Alm from Timing talking about how they use content marketing to grow their customer-base.]]></itunes:subtitle>
	<content:encoded><![CDATA[Podcast interview with Daniel Alm from Timing talking about how they use content marketing to grow their customer-base.]]></content:encoded>
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	<itunes:summary><![CDATA[Podcast interview with Daniel Alm from Timing talking about how they use content marketing to grow their customer-base.]]></itunes:summary>
	<itunes:image href="https://audienceops.com/wp-content/uploads/2019/12/daniel.png"></itunes:image>
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	<itunes:duration>19:39</itunes:duration>
	<itunes:author><![CDATA[Audience Ops]]></itunes:author>	<googleplay:description><![CDATA[Podcast interview with Daniel Alm from Timing talking about how they use content marketing to grow their customer-base.]]></googleplay:description>
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	<googleplay:explicit>No</googleplay:explicit>
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<item>
	<title>Founder of NY Book Editors Shares How Content Creation Has Grown Their Email List and Pageviews Exponentially</title>
	<link>https://audienceops.com/founder-of-ny-book-editors-shares-how-content-creation-has-grown-their-email-list-and-pageviews-exponentially/</link>
	<pubDate>Thu, 05 Dec 2019 12:00:13 +0000</pubDate>
	<dc:creator><![CDATA[Audience Ops]]></dc:creator>
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	<description><![CDATA[Podcast interview with Natasa Lekic from NY Book Editors talking about how they use content marketing to grow their customer-base.]]></description>
	<itunes:subtitle><![CDATA[Podcast interview with Natasa Lekic from NY Book Editors talking about how they use content marketing to grow their customer-base.]]></itunes:subtitle>
	<content:encoded><![CDATA[Podcast interview with Natasa Lekic from NY Book Editors talking about how they use content marketing to grow their customer-base.]]></content:encoded>
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	<itunes:summary><![CDATA[Podcast interview with Natasa Lekic from NY Book Editors talking about how they use content marketing to grow their customer-base.]]></itunes:summary>
	<itunes:image href="https://audienceops.com/wp-content/uploads/2019/11/natasa.png"></itunes:image>
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		<ssp:title>Founder of NY Book Editors Shares How Content Creation Has Grown Their Email List and Pageviews Exponentially</ssp:title>
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	<itunes:duration>19:01</itunes:duration>
	<itunes:author><![CDATA[Audience Ops]]></itunes:author>	<googleplay:description><![CDATA[Podcast interview with Natasa Lekic from NY Book Editors talking about how they use content marketing to grow their customer-base.]]></googleplay:description>
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	<googleplay:explicit>No</googleplay:explicit>
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<item>
	<title>How WP Simple Pay&#8217;s Founder Handled a Company Merger</title>
	<link>https://audienceops.com/how-wp-simple-pays-founder-handled-a-company-merger/</link>
	<pubDate>Thu, 31 Oct 2019 11:00:33 +0000</pubDate>
	<dc:creator><![CDATA[Audience Ops]]></dc:creator>
	<guid isPermaLink="false">http://localhost:10003/?p=2326</guid>
	<description><![CDATA[Podcast interview with Phil Derksen from WP Simple Pay talking about how they use content marketing to grow their customer-base.]]></description>
	<itunes:subtitle><![CDATA[Podcast interview with Phil Derksen from WP Simple Pay talking about how they use content marketing to grow their customer-base.]]></itunes:subtitle>
	<content:encoded><![CDATA[Podcast interview with Phil Derksen from WP Simple Pay talking about how they use content marketing to grow their customer-base.]]></content:encoded>
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	<itunes:summary><![CDATA[Podcast interview with Phil Derksen from WP Simple Pay talking about how they use content marketing to grow their customer-base.]]></itunes:summary>
	<itunes:image href="https://audienceops.com/wp-content/uploads/2019/10/guest-phil.png"></itunes:image>
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	<itunes:duration>19:57</itunes:duration>
	<itunes:author><![CDATA[Audience Ops]]></itunes:author>	<googleplay:description><![CDATA[Podcast interview with Phil Derksen from WP Simple Pay talking about how they use content marketing to grow their customer-base.]]></googleplay:description>
	<googleplay:image href="https://audienceops.com/wp-content/uploads/2019/10/guest-phil.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
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<item>
	<title>Why Managing Resources is So Important for Beacon’s Team of Two</title>
	<link>https://audienceops.com/why-managing-resources-is-so-important-for-beacons-team-of-two/</link>
	<pubDate>Thu, 17 Oct 2019 11:00:01 +0000</pubDate>
	<dc:creator><![CDATA[Audience Ops]]></dc:creator>
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	<description><![CDATA[Podcast interview with Kevin McGrath from Beacon talking about how they use content marketing to grow their customer-base.]]></description>
	<itunes:subtitle><![CDATA[Podcast interview with Kevin McGrath from Beacon talking about how they use content marketing to grow their customer-base.]]></itunes:subtitle>
	<content:encoded><![CDATA[Podcast interview with Kevin McGrath from Beacon talking about how they use content marketing to grow their customer-base.]]></content:encoded>
	<enclosure url="http://audienceops.com/wp-content/uploads/2019/10/Why-managing-resources-is-so-important-for-beacons-team-of-two.mp3" length="16681168" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Podcast interview with Kevin McGrath from Beacon talking about how they use content marketing to grow their customer-base.]]></itunes:summary>
	<itunes:image href="https://audienceops.com/wp-content/uploads/2019/10/kevin.png"></itunes:image>
	<ssp:image>
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		<ssp:title>Why Managing Resources is So Important for Beacon’s Team of Two</ssp:title>
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	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>17:22</itunes:duration>
	<itunes:author><![CDATA[Audience Ops]]></itunes:author>	<googleplay:description><![CDATA[Podcast interview with Kevin McGrath from Beacon talking about how they use content marketing to grow their customer-base.]]></googleplay:description>
	<googleplay:image href="https://audienceops.com/wp-content/uploads/2019/10/kevin.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>Cloudscape Founder Shares the Importance of Content Creation for Small Companies</title>
	<link>https://audienceops.com/cloudscape-founder-shares-the-importance-of-content-creation-for-small-companies/</link>
	<pubDate>Thu, 03 Oct 2019 11:00:30 +0000</pubDate>
	<dc:creator><![CDATA[Audience Ops]]></dc:creator>
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	<description><![CDATA[Podcast interview with Dhiren Bhatia from Cloudscape talking about how they use content marketing to grow their customer-base.]]></description>
	<itunes:subtitle><![CDATA[Podcast interview with Dhiren Bhatia from Cloudscape talking about how they use content marketing to grow their customer-base.]]></itunes:subtitle>
	<content:encoded><![CDATA[Podcast interview with Dhiren Bhatia from Cloudscape talking about how they use content marketing to grow their customer-base.]]></content:encoded>
	<enclosure url="http://audienceops.com/wp-content/uploads/2019/09/Cloudscape-founder-shares-the-importance-of-content-creation-for-small-companies.mp3" length="24768000" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Podcast interview with Dhiren Bhatia from Cloudscape talking about how they use content marketing to grow their customer-base.]]></itunes:summary>
	<itunes:image href="https://audienceops.com/wp-content/uploads/2019/10/cloudscape-dhiren.png"></itunes:image>
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	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>17:12</itunes:duration>
	<itunes:author><![CDATA[Audience Ops]]></itunes:author>	<googleplay:description><![CDATA[Podcast interview with Dhiren Bhatia from Cloudscape talking about how they use content marketing to grow their customer-base.]]></googleplay:description>
	<googleplay:image href="https://audienceops.com/wp-content/uploads/2019/10/cloudscape-dhiren.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>Why Underway Focuses on Content Creation even as a Bootstrapped Startup</title>
	<link>https://audienceops.com/why-underway-focuses-on-content-creation-even-as-a-bootstrapped-startup/</link>
	<pubDate>Thu, 19 Sep 2019 11:00:34 +0000</pubDate>
	<dc:creator><![CDATA[Audience Ops]]></dc:creator>
	<guid isPermaLink="false">http://localhost:10003/?p=2259</guid>
	<description><![CDATA[Podcast interview with Daniel Zacarias from Underway talking about how they use content marketing to grow their customer-base as a bootstrapped startup.]]></description>
	<itunes:subtitle><![CDATA[Podcast interview with Daniel Zacarias from Underway talking about how they use content marketing to grow their customer-base as a bootstrapped startup.]]></itunes:subtitle>
	<content:encoded><![CDATA[Podcast interview with Daniel Zacarias from Underway talking about how they use content marketing to grow their customer-base as a bootstrapped startup.]]></content:encoded>
	<enclosure url="http://audienceops.com/wp-content/uploads/2019/09/Why-underway-focuses-on-content-creation-even-as-a-bootstrapped-startup.mp3" length="25209792" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Podcast interview with Daniel Zacarias from Underway talking about how they use content marketing to grow their customer-base as a bootstrapped startup.]]></itunes:summary>
	<itunes:image href="https://audienceops.com/wp-content/uploads/2019/09/daniel.png"></itunes:image>
	<ssp:image>
		<ssp:url>https://audienceops.com/wp-content/uploads/2019/09/daniel.png</ssp:url>
		<ssp:title>Why Underway Focuses on Content Creation even as a Bootstrapped Startup</ssp:title>
	</ssp:image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>17:30</itunes:duration>
	<itunes:author><![CDATA[Audience Ops]]></itunes:author>	<googleplay:description><![CDATA[Podcast interview with Daniel Zacarias from Underway talking about how they use content marketing to grow their customer-base as a bootstrapped startup.]]></googleplay:description>
	<googleplay:image href="https://audienceops.com/wp-content/uploads/2019/09/daniel.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How Outsourcing Content Creation Brings Big ROI for The Receptionist</title>
	<link>https://audienceops.com/how-outsourcing-content-creation-brings-big-roi-for-the-receptionist/</link>
	<pubDate>Thu, 05 Sep 2019 11:00:36 +0000</pubDate>
	<dc:creator><![CDATA[Audience Ops]]></dc:creator>
	<guid isPermaLink="false">http://localhost:10003/?p=2247</guid>
	<description><![CDATA[Podcast interview with Andy Alsop and Michael Ashford from The Receptionist talking about how they use content marketing to grow their customer-base.]]></description>
	<itunes:subtitle><![CDATA[Podcast interview with Andy Alsop and Michael Ashford from The Receptionist talking about how they use content marketing to grow their customer-base.]]></itunes:subtitle>
	<content:encoded><![CDATA[Podcast interview with Andy Alsop and Michael Ashford from The Receptionist talking about how they use content marketing to grow their customer-base.]]></content:encoded>
	<enclosure url="http://audienceops.com/wp-content/uploads/2019/08/How-outsourcing-content-creation-brings-big-ROI-for-the-receptionist.mp3" length="39572928" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Podcast interview with Andy Alsop and Michael Ashford from The Receptionist talking about how they use content marketing to grow their customer-base.]]></itunes:summary>
	<itunes:image href="https://audienceops.com/wp-content/uploads/2019/08/The-Receptionist-1.jpg"></itunes:image>
	<ssp:image>
		<ssp:url>https://audienceops.com/wp-content/uploads/2019/08/The-Receptionist-1.jpg</ssp:url>
		<ssp:title>How Outsourcing Content Creation Brings Big ROI for The Receptionist</ssp:title>
	</ssp:image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>27:29</itunes:duration>
	<itunes:author><![CDATA[Audience Ops]]></itunes:author>	<googleplay:description><![CDATA[Podcast interview with Andy Alsop and Michael Ashford from The Receptionist talking about how they use content marketing to grow their customer-base.]]></googleplay:description>
	<googleplay:image href="https://audienceops.com/wp-content/uploads/2019/08/The-Receptionist-1.jpg"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>How Drip Used Content Marketing Strategically w/ Zach Grove</title>
	<link>https://audienceops.com/drip-used-content-marketing-strategically-w-zach-grove/</link>
	<pubDate>Thu, 26 Oct 2017 11:00:00 +0000</pubDate>
	<dc:creator><![CDATA[Audience Ops]]></dc:creator>
	<guid isPermaLink="false">http://localhost:10003/?p=1888</guid>
	<description><![CDATA[Podcast interview with Zach Grove from Drip talking about how they use content marketing to grow their customer-base.]]></description>
	<itunes:subtitle><![CDATA[Podcast interview with Zach Grove from Drip talking about how they use content marketing to grow their customer-base.]]></itunes:subtitle>
	<content:encoded><![CDATA[Podcast interview with Zach Grove from Drip talking about how they use content marketing to grow their customer-base.]]></content:encoded>
	<enclosure url="http://audienceops.com/content/uploads/2017/10/How-Drip-Used-Content-Marketing-Strategically-w_-Zach-Grove.mp3" length="22741086" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Podcast interview with Zach Grove from Drip talking about how they use content marketing to grow their customer-base.]]></itunes:summary>
	<itunes:image href="https://audienceops.com/wp-content/uploads/2017/10/zach-grove-drip.png"></itunes:image>
	<ssp:image>
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		<ssp:title>How Drip Used Content Marketing Strategically w/ Zach Grove</ssp:title>
	</ssp:image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>31:35</itunes:duration>
	<itunes:author><![CDATA[Audience Ops]]></itunes:author>	<googleplay:description><![CDATA[Podcast interview with Zach Grove from Drip talking about how they use content marketing to grow their customer-base.]]></googleplay:description>
	<googleplay:image href="https://audienceops.com/wp-content/uploads/2017/10/zach-grove-drip.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>Tactical Content Marketing That Drives Sales w/ Justin McGill (LeadFuze)</title>
	<link>https://audienceops.com/tactical-content-marketing-drives-sales-w-justin-mcgill-leadfuze/</link>
	<pubDate>Thu, 19 Oct 2017 11:00:52 +0000</pubDate>
	<dc:creator><![CDATA[Audience Ops]]></dc:creator>
	<guid isPermaLink="false">http://localhost:10003/?p=1882</guid>
	<description><![CDATA[Podcast interview with Justin McGill from LeadFuze talking about how they use content marketing to grow their customer-base.]]></description>
	<itunes:subtitle><![CDATA[Podcast interview with Justin McGill from LeadFuze talking about how they use content marketing to grow their customer-base.]]></itunes:subtitle>
	<content:encoded><![CDATA[Podcast interview with Justin McGill from LeadFuze talking about how they use content marketing to grow their customer-base.]]></content:encoded>
	<enclosure url="http://audienceops.com/content/uploads/2017/10/Tactical-Content-Marketing-That-Drives-Sales-w_-Justin-McGill-LeadFuze.mp3" length="27688900" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Podcast interview with Justin McGill from LeadFuze talking about how they use content marketing to grow their customer-base.]]></itunes:summary>
	<itunes:image href="https://audienceops.com/wp-content/uploads/2017/10/justin-mcgill-leadfuze.png"></itunes:image>
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	</ssp:image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>38:27</itunes:duration>
	<itunes:author><![CDATA[Audience Ops]]></itunes:author>	<googleplay:description><![CDATA[Podcast interview with Justin McGill from LeadFuze talking about how they use content marketing to grow their customer-base.]]></googleplay:description>
	<googleplay:image href="https://audienceops.com/wp-content/uploads/2017/10/justin-mcgill-leadfuze.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>The Local/National Content Strategy Used by Turnkey Office Space w/ Jon Bachrach</title>
	<link>https://audienceops.com/localnational-content-strategy-used-turnkey-office-space-w-jon-bachrach/</link>
	<pubDate>Thu, 12 Oct 2017 11:00:36 +0000</pubDate>
	<dc:creator><![CDATA[Audience Ops]]></dc:creator>
	<guid isPermaLink="false">http://localhost:10003/?p=1869</guid>
	<description><![CDATA[Podcast interview with Jon Bachrach from Turnkey Office Space talking about how they use content marketing to grow their customer-base.]]></description>
	<itunes:subtitle><![CDATA[Podcast interview with Jon Bachrach from Turnkey Office Space talking about how they use content marketing to grow their customer-base.]]></itunes:subtitle>
	<content:encoded><![CDATA[Podcast interview with Jon Bachrach from Turnkey Office Space talking about how they use content marketing to grow their customer-base.]]></content:encoded>
	<enclosure url="http://audienceops.com/content/uploads/2017/10/jon-bachrach-turnkey-office-space-content-marketing.mp3" length="32432088" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Podcast interview with Jon Bachrach from Turnkey Office Space talking about how they use content marketing to grow their customer-base.]]></itunes:summary>
	<itunes:image href="https://audienceops.com/wp-content/uploads/2017/10/jon-bachrach-turnkey-office-space.png"></itunes:image>
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		<ssp:title>The Local/National Content Strategy Used by Turnkey Office Space w/ Jon Bachrach</ssp:title>
	</ssp:image>
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