Thinking Beyond Pageviews: 4 Other Metrics for Evaluating Content

Content Marketing Systems / By

So your company has a blog, and it’s drawing people to your website. That’s great, but it doesn’t necessarily mean your content is working.  Pageviews and visitors can deceive any organization. You get pumped up when you see those numbers growing, and that makes sense. Traffic does indicate some level of success, but it’s not …

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